Logo and Branding: Sawgrass Brewing

Sawgrass is a new brewery located in Mobile Al. We were fortunate to be a part of the branding process from the very beginning, including developing the name. The visual style for sawgrass is a play on words. We wanted the saw blade to resemble blades of grass. Further down the line we will use that visual pun in naming and labeling the specific beers. With all sorts of fun names for saws like BuzzSaw, RipSaw, and Sawzall we are sure to not run out of names. Below you will find the alternate one color logo as well as some of the initial branding for social media.